Work order No. 0001HVAC · Plumbing · Electrical · Roofing

Websites and an AI front desk for contractors. No contract.

A homeowner calls at 9:40pm about a dead AC. Your office closed at five. Our front desk answers, gets the address and the unit's age, and books your 8am slot.

We also build your website, keep it updated, and get it found on Google and in AI search. One monthly fee. Cancel any month. You own the domain, the code and every account.

You get the audit report before any sales talk.

Call log · after hoursTue 9:40pm
  1. 21:40SystemCall comes in. Office closed at 5pm.
  2. 21:40Front deskThanks for calling Ridgeline Heating & Air. What is going on?
  3. 21:41CallerAC is running but blowing warm air. It is 84 in the house.
  4. 21:42Front deskChecks for burning smell or tripped breaker. None. Not an emergency dispatch.
  5. 21:43Front deskGets the address, a callback number and the unit age (about 14 years).
  6. 21:44Front deskOffers Wed 8-10am. Caller takes it. Confirmation text sent.

Booked

Window
Wed 8:00-10:00am
Job
AC not cooling, ~14 yr unit
Sent to
Your calendar and phone

Sample call. Fictional customer and company.

What happens when nobody answers the phone?

The caller hangs up and tries the next shop. A homeowner with no heat at 10pm wants a person, or at least a booked time, and the next number on Google is one tap away.

One evening, two ways. Sample calls, fictional.
TimeThe callVoicemailOur front desk
6:05pmFurnace will not light. Wants someone tomorrow.Message waits until you check it at 7:30am.Books Thursday 9-11am. Texts the customer a confirmation.
7:50pmAsks if you sell maintenance plans.Message waits. Caller checks two other shops.Gives your plan price and what it covers. Takes their details for the office.
9:40pmAC running, blowing warm air. House is 84°F.Caller hangs up and dials the next shop on Google.Gets the address and unit age. Books Wednesday 8-10am.
11:20pmSmells gas near the furnace.Message waits until morning.Tells them to leave the house and call the gas company or 911. Texts your on-call tech.
6:50amWants a quote on a new system.Message waits. Office opens at 8am.Books an estimate visit for Friday.

How the AI front desk works, and what it does not do

What do you get for one monthly fee?

A website we build and run, the local search work that gets it found, and on the Front Desk plan, a phone and chat line that never goes to voicemail. Here is each line item.

Line items included in the monthly fee, by plan
ItemWhat we doIncluded in
AWebsiteWe build it mobile-first, host it and keep it current. Send us an edit by email or text and we make it.All plans
BLocal SEO and AI searchGoogle Business Profile upkeep, citations, schema markup and service-area content, so Google and AI answers can find and quote you.Get Found, Front Desk
CAI front deskAnswers calls and web chat 24/7. Asks the right questions for the job and books it on your calendar.Front Desk
DReview requestsAfter each job, the customer gets a text asking for a Google review.Get Found, Front Desk
EMonthly reportOne page in plain English: calls answered, leads and booked jobs.All plans

Our terms fit on one card

Four promises. They are the same for every plan and every customer.

  1. No contract.

    You pay month to month. Cancel any month by email. Setup fee: TODO(owner): setup fee amount

  2. You own everything.

    Domain, site code, content and accounts are in your name. If you leave, we hand over the files, the logins and the DNS, and help you move.

  3. The phone gets answered.

    Calls after 5pm and on weekends are the easiest jobs to lose. On the Front Desk plan, every call and chat gets answered, day or night.

  4. We show our work.

    Before any sales talk, you get a real audit of your current site: what is slow, what is broken, and what costs you calls. Then you decide.

How does it start?

With a free audit of the site you have now. If you want to go ahead, we build, you approve on your phone, and we launch.

TODO(owner): confirm audit turnaround and build timeline

  1. #001Day 0

    You send your web address

    The audit form asks for three things: your site, your business name and your email.

  2. #002Day 1-2

    We send the audit

    Annotated screenshots of your site on a phone, plus a list of fixes in order of what costs you calls.

  3. #003Day 3

    A short call, if you want one

    We go over the audit and pick a plan. If the audit is all you wanted, keep it. It is yours.

  4. #004Week 1-2

    We build

    You review a working preview on your own phone. We change what you ask for.

  5. #005Week 2-3

    Launch

    We point your domain to the new site and set up the front desk with your services, hours, prices and service area.

  6. #006Every month

    Upkeep and a report

    Edits on request. A one-page report lands in your inbox: calls answered, leads, booked jobs.

How much does it cost?

$199 to $799 a month, depending on what you need. No contract. Cancel any month.

TODO(owner): confirm prices

Monthly plans and prices
PlanFor you ifPer month
Site & UpkeepYou need a site that loads fast and stays current.$199
Get FoundYou want more calls from Google and AI search.$449
Front DeskYou want every call and chat answered and booked.$799

Full spec sheet, setup fee and cancellation terms

What does the free audit check?

We load your site on a phone, call your number after hours, and check what Google and AI search say about your business. You get an annotated report with numbered fixes. These five show up often on trade sites.

Wireframe of a typical contractor home page on a phoneFive numbered callouts mark the problems listed next to the drawing.12345
  1. The phone number is a picture

    It looks fine, but on a phone nobody can tap it to call. We make it a real tap-to-call link at the top of every page.

  2. A photo slider fills the screen

    It is the slowest thing on the page and it pushes your services out of view. We replace it with one sharp photo and a list of what you fix.

  3. "Welcome to our website" and nothing else

    No hours, no service area, no emergency line. A caller cannot tell if you come to their town tonight.

  4. A seven-box contact form

    Long forms on a phone get abandoned. We cut it to name, phone, address and the problem.

  5. No license number or reviews

    Homeowners look for proof before they let someone in. We show your license, insurance and Google reviews where they look.

Illustration of common problems. Not a real site.

Get a free audit of your site

Questions owners ask first

Is there a contract?

No. You pay month to month and you can cancel any month by email.

Who owns the website and domain?

You do. The domain is registered in your name. The site code, content and accounts are yours. If you leave, we hand all of it over and help you move it.

What does the AI front desk do when it cannot help?

It takes the caller's name, number and problem, tells them when to expect a call back, and texts the message to you. Emergencies follow the rules you set, like texting your on-call tech.

Does the front desk give prices or diagnose problems?

It only says what you approve. It can quote your service call fee or plan price if you want it to. It does not diagnose equipment or promise repair costs.

Which trades do you work with?

HVAC, plumbing, electrical and roofing businesses in the US, mostly shops with 1-20 people. HVAC is where we go deepest.

How much does it cost?

From $199 to $799 a month, depending on the plan. The full spec sheet is on the pricing page.

Something else? Email hello@lanternmend.com.

Start with the audit. It is free and you keep the report.

Send us your web address. We send back what is costing you calls and how we would fix it.

Get a free audit

Last updated: